By creating content catered to them
Posted: Mon Dec 23, 2024 6:44 am
They will keep coming back and remember your brand’s name, which does wonders for brand awareness. Share Gen Z Wants Content That Brings A Sense Of Community And Relaxation, Says A New YouTube Report Kamila Dantas Kamila Dantas Jun 30, 22 | 3 min read ✓ Human crafted content Updated: June 30, 2022 youtube culture & trends 2022 Need content for your business? Find top writers on WriterAccess! Try for free YouTube recently published a new Culture & Trends report with a focus on understanding how Gen Z creators and viewers are driving the latest video trends.
The report contains research insights from more than 10 countries to provide Telegram Data a deeper look at what’s hot in pop culture today. The report shows that today’s digital culture stands out with personally relevant content, i.e. 65% of Gen Z (ages 18-24) agree that content that is personally relevant to them is significantly more important than content about which many other people are talking about – the famous viral videos. From all the analyzes done, three main trends types emerged at the center of this new, personally relevant pop culture.
They are: Community Creativity In the digital world, communities are taking niche passions and uniting around a common interest, turning them into larger, shared experiences. YouTube has become a key framework for these internet communities to create and expand, making communities and their creators the primary way we understand pop culture. According to YouTube, fandoms are one of the most powerful forms of community, where 61% of Gen Z describe themselves as super fans of something or someone. These fan communities used to be a side effect of entertainment, but today they are the center of that experience.
The report contains research insights from more than 10 countries to provide Telegram Data a deeper look at what’s hot in pop culture today. The report shows that today’s digital culture stands out with personally relevant content, i.e. 65% of Gen Z (ages 18-24) agree that content that is personally relevant to them is significantly more important than content about which many other people are talking about – the famous viral videos. From all the analyzes done, three main trends types emerged at the center of this new, personally relevant pop culture.
They are: Community Creativity In the digital world, communities are taking niche passions and uniting around a common interest, turning them into larger, shared experiences. YouTube has become a key framework for these internet communities to create and expand, making communities and their creators the primary way we understand pop culture. According to YouTube, fandoms are one of the most powerful forms of community, where 61% of Gen Z describe themselves as super fans of something or someone. These fan communities used to be a side effect of entertainment, but today they are the center of that experience.