Channels to invest in advertising for the B2B sector
Posted: Tue Dec 03, 2024 10:47 am
In this case, as digital marketing specialists we recommend allocating between 30 and 60% of your budget . Why? Here are the reasons for this budget: It is a company that sells technology and services online, therefore, digital marketing is key. ERPs are the order of the day, but competition is high. We need SEO positioning to appear at the top of search engines. And with advertising this is possible. You should invest in search engine ads but also in advertising through social networks, especially on LinkedIn or Twitter.
According to the same study mentioned above, the channels where the most investment is made are the following: Google Adwords, 75% of the budget. Facebook, 69% of the budget. Mobile russia telegram data technologies, 73% of the budget. However, currently, in 2019, the most investment is in mobile marketing . Another study, this one by CMO , states that from 2016 to the present, this type of marketing has increased by 118%. Below we show you a graph showing the channels in which
B2B companies invest the most of their advertising budget. DIGITAL CHANNELS WITH THE HIGHEST INVESTMENT At Ipanema , if you work in the B2B sector, we recommend that you invest in advertising in Google Adwords and mobile marketing, this way, you will see your objectives met. Google Tag Manager, an essential tool for your B2B marketing that you probably didn't know about. In today's post we're going to explain what it is, how it works and what advantages it can bring to your B2B business. Ready?
According to the same study mentioned above, the channels where the most investment is made are the following: Google Adwords, 75% of the budget. Facebook, 69% of the budget. Mobile russia telegram data technologies, 73% of the budget. However, currently, in 2019, the most investment is in mobile marketing . Another study, this one by CMO , states that from 2016 to the present, this type of marketing has increased by 118%. Below we show you a graph showing the channels in which
B2B companies invest the most of their advertising budget. DIGITAL CHANNELS WITH THE HIGHEST INVESTMENT At Ipanema , if you work in the B2B sector, we recommend that you invest in advertising in Google Adwords and mobile marketing, this way, you will see your objectives met. Google Tag Manager, an essential tool for your B2B marketing that you probably didn't know about. In today's post we're going to explain what it is, how it works and what advantages it can bring to your B2B business. Ready?